
By Retail Asia
Its efforts to improve its business were recognised in the 17th Retail Asia Awards.
Considered the Philippines’ leading home improvement and construction supply retailer, Wilcon Depot Inc. carries the most extensive product selection of trusted local and international brands.
It is known for creating a personalized and customer-based in-store experience. The company worked hard to maintain its leadership in the retail construction industry and captured the online shopper market with the current retail landscape in the new normal due to the ongoing pandemic situation.
It developed and introduced new, convenient, and effective shopping options called the Browse, Call, and Collect or Deliver (BCCD) and Virtual Tour.
Here, customers can shop easily by browsing the Wilcon online store and website. They can also contact the nearest Wilcon store through Viber, call, or text, and its well-trained salespeople will gladly assist them with their orders.
The Wilcon Virtual Tour is also available via Facebook Messenger where customers will connect with store personnel who will take them on a virtual tour of the stores and from there explore the available products Wilcon offers.
Apart from this, the company also successfully launched another shopping alternative with its newest Official Flagship Store on Lazada and Shopee, the top and fastest-growing online shopping sites in Southeast Asia.
This is following Wilcon’s launch of its very own online shopping website to bring a bigger and better home shopping experience to its valued customers nationwide.
The company now provides contactless payment options like bank transfers, GCash, PayMaya, Instapay, PesoNet, WeChat, and Alipay for customers’ convenience.
Aside from the company’s online presence expansion, Wilcon has successfully opened 11 new retail outlets last year across the Philippines.
As a result, they have ended the year 2021 with 73 stores nationwide.
For these developments, the company received the Domestic Retailer of the Year – Philippines award in the recently concluded 17th Retail Asia Awards. It is a prestigious annual event that gathers the region’s best retailers and recognises the most outstanding retail initiatives.
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