What trends will emerge for SMEs this 2022?


By: Retail Asia

Digitalisation remains king for businesses to grow this year.

After almost two years under lockdown, small and medium enterprises (SME) are now seen to leverage on digitalisation for growth in 2022, following the accelerated shift to online to keep their businesses afloat at the start of the health crisis.

Kevin Fitzgerald, managing director of online accounting software Xero Asia, said that amongst the trends that may arise for the SME sector is the “shift to growth mode with a focus on digitalisation.”

Some businesses will rely on digital tools to expand their customer base and engage with them amidst the evolving regulatory environment, whilst some will look into technology to enhance innovation and development of new products and services.


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