Most shoppers in the Philippines are willing to buy sustainable products, according to a report released by online fashion and lifestyle platform Zalora.
In its inaugural Southeast Asia Trender Report 2020, the e-commerce platform said a recent survey conducted with its customers showed that 90 percent are willing to shop for sustainable products or those developed without harming the environment and the people part of the production, with majority coming from the Philippines and Singapore.
In particular, 61 percent of customers in the Philippines and 63 percent of those in Singapore claim they would “definitely purchase sustainable products at Zalora.”
Zalora’s survey showed 61 percent of customers in the Philippines are willing to pay at least five percent more for sustainable apparel products.
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