Araneta City: The City of Firsts Redefined


The pioneer commercial development in the Philippines remains ever evolving.

Araneta Center, which has introduced innovations in property development and firsts in urban living experience, has transformed into the Araneta City that caters to the growing and changing demands of people in the metro.

As a center, it provided many firsts in urban living such as the iconic Araneta Coliseum in 1960, New Frontier Theater in 1967, Farmers Plaza in 1969, and Farmers Market in 1974. The Center also introduced the first integrated bus terminal in 1993, the first online ticketing system in 1996, the first air-conditioned floating garden restaurant in 2004, and the first Lazy-Boy movie theater in 2005.

It has become a fitting backdrop to new milestones and first experiences that many have enjoyed.

Through the years, significant developments have paved the way for the area’s transformation to what is now the Araneta City. People will call the City of Firsts home with the rise of the Manhattan Gardens residential towers and the first Novotel Hotel. A 50,000 strong workforce operates in Cyberpark 1, Cyberpark 2, and Gateway Tower. The renovation of the New Frontier Theater adds more exciting events venue outside the Big Dome.

At the heart of Araneta City’s development is the new Gateway Square – a mixed-use complex that is like no other in the world. It covers the Smart Araneta Coliseum, Novotel Hotel, Gateway Tower, Parking Garage South Building, and the soon to rise ibis Styles Hotel and The New Gateway in a synergy of shopping, dining, entertainment, business, and amenities. As the city’s latest offering, The New Gateway will provide a wealth of choices to expand our leisure and entertainment options.

Araneta City is also looking forward to more progress such as the City Plaza, the rest of the Araneta City Cyberpark towers, and more residential buildings in the Manhattan Gardens.

With all these exciting developments, Araneta City continues its pioneering legacy of delivering firsts and memorable experiences worth sharing.