(Source: Inside Retail Philippines | 9 November 2016)
Meizu Philippines is to open its first retail store – at SM Southmall.
The company has started advertising for instore sales staff on its Facebook page, indicating a change of strategy to market and retail direct to consumers rather than third-party retailers..
Meizu Philippines has announced that it is setting up its first store in the country at SM Southmall.
Until recently, Meizu has been represented by distributor Novo7Tech in the Philippines market, which also carries other brands like THL.
Meizu Philippines aims to be the sole distributor in the country, a similar strategy to that used by Oppo and Vivo.
Meizu Philippines has updated its Facebook page to include images of its flagship MX6 model, announced in July with a local price of 1999 Yuan in China (Php14,300). There is also a Meizu MX6 Pro model.