Friday, February 22, 2019
Welcome to the PRA website!
As the country’s recognized organization ‘of the retailers and for the retailers’ it is our goal at the PRA to provide Filipino retailers vital and latest updates in the industry to help them advance their business strategy.
We wish that through this website, you will learn more about the organization—including our programs, initiatives, and advocacies, as well as the latest news and insights in the local and global retail scope.

— ROSEMARIE B. ONG
President, PRA & SEVP – COO, Wilcon Depot Inc.

JOIN THE BIGGEST RETAIL
TRADE ORGANIZATION IN THE PHILIPPINES!

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PRA UPDATES

26th NRCE slated on August 15-16

February 15, 2019 After another successful turnout of the country’s biggest retail conference and exhibition last year, preparations for the 26th National Retail Conference and Stores Asia Expo (NRCE) are...

Alibaba Group unperturbed by China’s slowdown

(Source: Inside Retail Asia | February 14, 2019) Alibaba Group Vice Chairman Joseph Tsai says the firm is unperturbed by China’s economic slowdown. Quoted in a Bloomberg report, Tsai said Alibaba...

Ikea services foray boosts loyalty and sales

(Source: Inside Retail Asia | February 13, 2019) Ikea is turning to services to increase turnover and boost engagement with customers. Moreover, partnering with specialist companies in such areas as delivery...

Megaworld malls to reach 771,000 sqm in 2019

(Source: Manila Bulletin |  February 12, 2019) Urban developer Megaworld Corporation is opening 11 commercial properties across its townships all over the country this year as it continues to expand...
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